The photographer’s task is not just to portray reality, or to rouse an emotion; it’s also to preserve a memory, to make sure that moment or that person remains with us over the years. The photographer helps to create memories, and to preserve them, because the memory is the treasure chest that’s home to the events, places and people that have left their mark on our lives. Photography is the art of halting time, to capture a unique moment forever. This is why it’s essential to place such a weighty responsibility in the hands of a professional, and more importantly, of an artist able to invest heart and soul into grasping and interpreting light, colours and movements.